Published on May 8, by Shona McCombes. Revised on June 19, A case study is a detailed study of a specific subject, such as a person, group, place, event, organization, or phenomenon. Case studies are commonly used in social, educational, clinical, and business research. A case study research design usually involves qualitative methods , but quantitative methods are sometimes also used. Case studies are good for describing , comparing, evaluating and understanding different aspects of a research problem.
Why Are Case Studies Important For Your Business?
What Is Business Case Analysis (BCA)?
Cases about food and agriculture took center stage in Other topics in the top ten included corporate social responsibility, healthcare, solar energy, and financial inclusion. The annual ranking of the 40 most popular Yale School of Management case studies combines data from publishers, Google analytics, SOM class syllabi, and other measures of interest and adoption. Both the Marina Bay Sands and Peabody cases were featured in major student competitions in
7 Favorite Business Case Studies to Teach—and Why
When writing a business case study analysis , you must first have a good understanding of the case study. Before you begin the steps below, read the business case carefully, taking notes all the while. It may be necessary to read the case several times to get all of the details and fully grasp the issues facing the group, company, or industry. As you are reading, do your best to identify key issues, key players, and the most pertinent facts. After you are comfortable with the information, use the following step-by-step instructions geared toward a single-company analysis to write your report.
We generated a list of the 40 most popular Yale School of Management case studies in by combining data from our publishers, Google analytics, and other measures of interest and adoption. In compiling the list, we gave additional weight to usage outside Yale. Of note, nearly half of the most popular cases feature a woman as either the main protagonist or, in the case of raw cases where multiple characters take the place of a single protagonist, a major leader within the focal organization. While nearly a fourth of the cases were written in the past year, some of the most popular, including Cadbury and Design at Mayo, date from the early years of our program over a decade ago. Read on to learn more about the top 10 most popular cases followed by a complete list of the top 40 cases of